The Science
78% of women and 74% of men like scented spaces
A guest survey on the impact of fragrance on the hotel experience.
3,000
The study
M Gallery by Sofitel conducted a survey of 3,000 of their hotel guests on the impact that fragrances have on their experience of the hotel.
Result
The survey found 78% of women and 74% of men generally like scented spaces — meaning guests can be made to feel more relaxed and delighted with the space around them, encouraging a higher evaluation of their hotel experience.
Source. This example was taken from an external independent study undertaken by M Gallery by Sofitel.
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