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Client Results

A 33% increase in sales conversion


A sandalwood signature for a menswear chain, and a 60% lift in satisfaction.

Type

Client Results

Client

Reuben F. Scarf

Industry

Retail Stores

Location

Sydney & Brisbane

The result

33%

increase in in-store sales conversion

The brand

Reuben F. Scarf is a chain of menswear stores based in Sydney and Brisbane. Their target market is professional men with a need for high quality formal attire.

Solution

Through effective tailoring of a multi-sensory solution we created a seductive and masculine sandalwood fragrance that not only matched the brand but allured the senses of customers, creating a calm and relaxing environment that left them more susceptible to other sensory cues.

Result

Our client reported an increase in customer and staff satisfaction with their stores of 60%. They created a memorable environment that saw an increase in customer retention rates and an increase in sales conversion of 33% in store.

Source. This example was from a tailored solution specifically designed for the client using specifically designed essential oil fragrances. The data is based upon what was supplied by our client.

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